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模因论视角下中医文化信息英译研究 Title:AStudyontheTranslationofTraditionalChineseMedicineCulturalInformationfromthePerspectiveofMemetics Abstract: TraditionalChineseMedicine(TCM)isacomprehensivemedicalsystemrootedinChinesecultureandhasgainedglobalrecognitionforitsuniquetheoreticalframeworkandtherapeuticapproaches.AsTCMcontinuestoexpanditsinfluenceworldwide,thetranslationofTCMculturalinformationbecomescrucialforpromotingcross-culturalunderstandingandcollaborationinthefieldofhealthandwellness.ThispaperaimstoexaminethechallengesandstrategiesinvolvedintranslatingTCMculturalinformationfromtheperspectiveofmemetics,exploringhowmemesshapethetransmissionandtransformationofTCMconceptsandpracticesindifferentculturalcontexts. Keywords:TraditionalChineseMedicine,memetics,culturalinformation,translation,cross-culturalcommunication Introduction: TraditionalChineseMedicine(TCM)hasalonghistoryandrichculturalheritage,encompassingvarioustheories,techniques,andpracticesthathavebeendevelopedandrefinedoverthousandsofyears.ToeffectivelytransmitTCMknowledgetoaglobalaudience,itisvitaltotranslatenotonlythetechnicaltermsandconceptsbutalsotheunderlyingculturalinformationembeddedinTCMtheoryandpractice.However,thetranslationofTCMculturalinformationposesuniquechallengesduetothecomplexandnuancednatureofTCMconceptsandtheculturaldifferencesbetweenChinaandothercountries.Toaddressthesechallenges,thisstudyadoptsamemeticsperspectivetoexploretheinfluenceofmemesonthetransmissionandtranslationofTCMculturalinformation. 1.Memetics:UnderstandingtheInfluenceofMemes Memetics,coinedbyRichardDawkins,referstothestudyofculturalinformationorideasthatspreadandevolvethroughimitationandreproduction.Memesareculturalunitsthatcanbetransmittedfrompersontoperson,shapinghumanbehavior,beliefs,andpractices.ByanalyzingtheroleofmemesinthetransmissionandtransformationofTCMculturalinformation,wegaininsightsintothechallengesfacedduringthetranslationprocess. 2.ChallengesinTranslatingTCMCulturalInformation TranslatingTCMculturalinformationrequiresmo