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基于创新扩散理论的垃圾分类影响因素研究 Title:AStudyontheFactorsInfluencingGarbageSortingBasedontheTheoryofInnovationDiffusion Abstract: Garbagesortingisanessentialcomponentofsustainablewastemanagementsystems.However,asignificantchallengeliesinachievingwidespreadadoptionandcompliancewithgarbagesortingpracticesamongthegeneralpublic.Thispaperaimstoexplorethefactorsinfluencinggarbagesortingbehaviorbasedonthetheoryofinnovationdiffusion.Byunderstandingthesefactors,policymakersandpractitionerscandesigneffectiveinterventionsandimprovegarbagesortingrates. 1.Introduction 1.1Background 1.2Significanceofthestudy 2.LiteratureReview 2.1TheoryofInnovationDiffusion 2.2GarbageSortingBehavior 2.3FactorsInfluencingGarbageSortingBehavior 3.Methodology 3.1ResearchDesign 3.2DataCollection 3.3DataAnalysis 4.Findings 4.1KnowledgeandAwareness 4.2AccessibilityandConvenience 4.3NormsandSocialInfluence 4.4PerceivedBenefitsandCosts 4.5TrustintheWasteManagementSystem 5.Discussion 5.1ImplicationsforPolicyandPractice 5.2LimitationsoftheStudy 5.3DirectionsforFutureResearch 6.Conclusion 1.Introduction 1.1Background Garbagesortingisanincreasinglyimportantaspectofwastemanagementsystemsduetoitspotentialtoreduceenvironmentalimpactandpromoteresourceconservation.However,thesuccessfulimplementationofgarbagesortingprogramsrequireswidespreadadoptionandcomplianceamongindividuals.Understandingthefactorsthatinfluencepeople'sgarbagesortingbehavioriscrucialforimprovingwastemanagementstrategies. 1.2Significanceofthestudy Thisstudyaimstofillthegapinexistingliteraturebyexaminingthefactorsinfluencinggarbagesortingbehaviorusingthetheoryofinnovationdiffusion.Byidentifyingthesefactors,policymakersandpractitionerscandeveloptargetedinterventionstopromotegarbagesortingandenhancewastemanagementefforts.Thisresearchhaspracticalimplicationsforthedesignandimplementationofgarbagesortingprograms. 2.LiteratureReview 2.1TheoryofInnovationDiffusion Thetheoryofinnovationdiffusionprovidesaframeworkforunderstandingtheprocessbywhichnewideas,technologies,o