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我国SNS用户在人际传播中的自我表露行为研究 Title:ResearchonSelf-DisclosureBehaviorofSNSUsersinInterpersonalCommunicationinChina Introduction: Withtherapiddevelopmentofsocialmediaplatforms,socialnetworkingsites(SNS)havebecomeanindispensablepartofpeople'sdailylives,especiallyforindividualsseekingtomaintainandenhancesocialconnections.SNSusersinChinaengageinvariousactivities,includingself-disclosure,whichreferstotheintentionaldisclosureofpersonalinformationtoothers.Thisresearchaimstoexploreandanalyzetheself-disclosurebehaviorofSNSusersininterpersonalcommunicationinChinaandelucidateitsimplications. 1.Self-DisclosureinInterpersonalCommunication: Self-disclosureplaysacrucialroleininterpersonalcommunicationasitfostersthedevelopmentoftrustanddeepensrelationships.Itinvolvesrevealingpersonalinformationsuchasthoughts,opinions,emotions,andexperiencestoothers,enablingindividualstocommunicateeffectivelyandestablishmeaningfulconnections.SNSplatformsprovideauniqueenvironmentforself-disclosureduetotheirpublicnatureandeaseofsharinginformation. 2.FactorsInfluencingSelf-DisclosureonSNS: Severalfactorsinfluenceself-disclosurebehavioronSNSplatforms,namely: a.Anonymity:ThepotentialanonymityofferedbySNSplatformsallowsindividualstoexpressthemselvesmoreopenlyandhonestly.Onlineprofiles,pseudonyms,andgroupmembershipsprovideasenseofdetachmentfromreal-lifeidentities,leadingtoincreasedself-disclosure. b.PrivacyConcerns:Despitetheperceivedanonymity,individualsstillhaveprivacyconcernswhiledisclosingpersonalinformationonline.Thefearoftheinformationbeingmisusedoraccessedbyunintendedpartiescoulddiminishself-disclosurebehavior. c.SocialComparison:SNSusersaremotivatedtopresentthemselvesfavorablybyengaginginsocialcomparisonsbasedonthecontentandself-presentationstrategiesofothers.Thesecomparisonsinfluencetheextentandtypeofself-disclosure. d.Self-Presentation:SNSusersselectivelymanagetheirself-presentationtocontrolthedesiredimpressiontheywanttocreate.Self-disclosurebehaviorisinfluencedbyvariousfactorssuchassocialnorms,cultural