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大学bec商务英语教材答案 Unit1:IntroductiontoBusinessEnglish PartA:Vocabulary 1.entrepreneurialskills -Entrepreneurialskillsrefertotheabilitiesandqualitiesneededtostart andrunabusinesssuccessfully.Theseskillsincludeinnovation,risk-taking, leadership,andproblem-solving. 2.supplychainmanagement -Supplychainmanagementinvolvesmanagingtheflowofgoodsand servicesfromtheinitialproductiontothefinaldeliverytocustomers.It includesactivitiessuchasprocurement,production,transportation, warehousing,anddistribution. 3.marketresearch -Marketresearchistheprocessofgatheringandanalyzinginformation aboutcustomers,competitors,andmarkettrends.Ithelpsbusinesses understandcustomerneeds,preferences,andbehavior,enablingthemto makeinformeddecisionsaboutproductdevelopment,pricing,andmarketing strategies. 4.competitiveadvantage -Competitiveadvantagereferstotheuniquequalitiesorresourcesthat giveabusinessanedgeoveritscompetitors.Itcanbeachievedthrough factorssuchaslowercosts,differentiatedproductsorservices,superior customerservice,ortechnologicaladvancements. PartB:ReadingComprehension 1.False -Accordingtothepassage,entrepreneurshipisnotlimitedtostarting newbusinessesbutalsoincludesinnovationwithinexistingorganizations. 2.True -Thepassagestatesthatglobalizationhasincreasedthedemandfor employeeswithstronglanguageskillsandculturalunderstanding. 3.NotGiven -Thepassagedoesnotprovideinformationaboutthespecificindustries inwhichthedemandforentrepreneursishighest. 4.True -Thepassagementionsthateffectivecommunicationskillsareessential forentrepreneurstopitchtheirideas,negotiatecontracts,andbuild successfulrelationshipswithstakeholders. PartC:LanguageSkills 1.PresentSimpleTense:Thepresentsimpletenseisusedtoexpress 2.PastSimpleTense:Thepastsimpletenseisusedtodescribe 3.PresentContinuousTense:Thepresentcontinuoustenseisusedto describeactionshappeningatthemomentofspeakingorplansforthenear 4.ModalVerbs:Modalverbsareusedtoexpresspossibility,necessity, Unit2:BusinessCommunic