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2用心爱心专心M4Unit1ReadingAdvertisementsTeachingSubject:Advertisements(M4.Unit1.Reading)Teachingaims:Tohelpstudentstolearnsomethingaboutads.Todevelopstudents’readingstrategyofexpositorywriting.Tohelpstudentstoidentifywhatisagoodad.Teachingprocess:Step1:Lead-inPresentstudentssomeadsandaskthemtogetthemessagesoftheads.Step2:ListeningGetstudentstolistentothetapeandthinkaboutonequestion:Howmanytypesofadsarethere?Step3:FastreadingGetstudentstoreadthepassageasquicklyaspossiblejusttofindtheanswerstothefollowingquestions:WhatdoesPSAstandfor?Doyouthinkalltheadstellthecompletetruth?Step4:Detailedreading1、GetstudentstoreadPara.1andanswerthisquestion:Whatdoestheauthorwanttotellusinthisparagraph?2、GetstudentstoreadPara.2andanswerthequestions:Whatisanadvertisement?Wherecanyoufindads?Whattypesofadsdowehave?Whatarethedifferencesbetweenthem?ReadPara.3-5andcompleteachart.CommercialadvertisementspublicserviceadvertisementswhethertobebelievedhelpfulexamplesattitudestothemGetstudentstoreadPara.6andanswerthisquestion:Whatdoestheauthoradviseustodowhenwereadanad?Step5:StructureanalysisIntroduceandexplainthereadingstrategyoftheexpositorywriting.Whatisexpositorywriting?___________________________________________________Whatarethethreeelements?___________________________________________________StructureofthewholepassageTopic_______________________________________________Supportingdetails_________________________________________________________________________________________________________________________________________________________Conclusion__________________________________________ApplicationWorkingroupsoffourtowritedownthesupportingdetailswiththetopic“Ourschoolisagoodone”.Trytousethestructurewe’vetalkedaboutinthisclass.Subject:OurschoolSupportingdetails:__________________________________________________________________________________________________________________________________________Conclusion:Ourschoolisagoodone.Step6:DiscussionWhatisagoodadvertisement?Whatdoyouthinkoftheadof“Naobaij