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Unit1Advertising-Welcometotheunit教案 Analysisoftheteachingmaterial: Thisisthe1stperiodofUnitOne.ThemainpurposeofthislessonistomakeSsbefamiliarwiththetopicofthisunit. Objectives: TomakeSsidentifythedifferencesbetweenthesetwotypesofadvertisements. TopracticeSs’oralEnglish. Teachingimportantpoint: Howtodevelopstudents’speakingabilitybyexpressingtheiropinionsin thediscussion. Teachingapproaches: Teachingapproachesisthekeystepforclassteaching.Visual-sceneteachingmethod,tasked-basedmethodaswellastheapproachesofdiscussionandsoonwillbeadoptedintheteachingprocessofthislesson.EmphasiswillbeputonSs’abilityofspeaking,expressingandbrainstorming.Languageisbestlearnedthroughactivities.I’llintroducearichvarietyofactivitiesandapproachestomeetdifferentneedsoftheSsandmakefulluseoftheadvantagesofmultimediawhichisvisual,operabletomakemylessonvivid,interestingandeffective. InteractionPatterns:Teachers-class,individuals,pairs Ss’abilitytoworkbothindependentlyandtogetherisveryimportanttotheirsuccessinthefuture.ItisthereforeimportantforSstohaveopportunitiestodeveloptheirEnglishskillsandknowledgeindependently,inpairs,ingroupsandasaclass. TeachingAids:multimediaandablackboard Proceduresforteaching: Step1GreetingandLead-in Doyouknowwhattitleofthisunitis? Whichpieceofad-showdoyoulikebest? Wherecanyoufindtheseadsanddoyoulikethem? Step2Welcometotheunit 1.observation:AskSstoobservethesixpicturesonPage1anddivethemintotwoparts. 2.Discussion:Lookatthesixpicturesandanswerthesequestions: Whatimage(s)canyouseeoneachposter? Whatcanyoureadoneachposter? Whatcanyoulearnfromeachposter? Step3PairWork MoreadsforSstohaveadiscussion. Step4Activereading: ListentothematerialonPage94andtrytoanswerthesequestions: 1What’stheadabout? 2Whattypesofthingswillthestoriesbejudgedon? 3WhatshouldSspayattentiontowhenwritingthestory? 4WhyisitgoodforSstoenterEnglishwritingcompetitions? Step5Mini-writing: Chooseoneadandwritesomethingtopromoteyourserviceorproducts. Homework 1.Collectsomeadvertisementsandtrytoknowwhatproductsorser